NAS Wins Prestigious iNOVA Award for Wendy's Employment Website
Cleveland, OH January 10, 2007 -- NAS Recruitment Communications announced today that, in recognition of work done for its Wendy's International account, it has won a Bronze Award in the 2006 iNOVA Awards competition.
The recent iNOVA awards event was the sixth annual international competition honoring the world's best corporate websites. Winning in the category of Corporate Website - Employment Staffing, the website NAS designed and developed for Wendy's is a dedicated, multi-level careers page (www.wendys.jobs).
Denise Amato, NAS' Senior Vice President & Chief Interactive Strategist, offered congratulations to the creative and account management teams involved.
"This honor from the panel of judges at iNOVA," she says, "effectively makes the Wendy's employment website an award-winning endorsement for the power of partnership between a committed client and dedicated team members at NAS."
Matthew Adam, NAS' Vice President & Talent Strategist, and chief account manager for the Wendy's International account, says that "an iNOVA award is prized because a careers website is today the single greatest touch-point between an organization and prospective job candidates."
He adds that the iNOVA award signals "that NAS and Wendy's have succeeded in launching a site with obvious merits, both creatively and in content." Referring to the print-media side of an employment campaign NAS earlier developed for Wendy's, Adam says "we had deliberately created a print design that would cross over well into interactive media, optimized by flash technology, and the strategy paid off."
He credits Dee Podelco, Director, Human Resources at Wendy's International, "with receptivity to the print media branding campaign and its online cousin." Commenting, Podelco says "we knew our careers website needed some new life, and Matthew, his Cincinnati team and the creative minds at NAS made it happen, plus provided continuity with our overall branding program." She adds, "it's gratifying to have the plus of iNOVA award recognition."
An agency of the McCann Worldgroup, NAS Recruitment Communications provides best-of-class service delivery with global, national and local market expertise. Its client-partners experience a distinct competitive advantage through the utilization of the NAS Demand Chain™, a proprietary process map designed to deliver customized talent management solutions and maximize recruitment strategy ROI.
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